Media Release – February 21st, 2020


February 21, 2020

CFLPA President Jeff Keeping announces he will not seek another term

 Toronto – Canadian Football League Players’ Association (CFLPA) President Jeff Keeping has informed the executive and player representatives that he will not seek re-election as president.

“The time is right to move on. I am proud of what we have accomplished as a union, proud to have served the membership for over a decade in various roles, but most importantly proud to see the strong foundation we have built together on behalf of the membership of the Canadian Football League Players’ Association.” said Jeff Keeping, President of the CFL Players’ Association.

During Keeping’s four-year tenure as President, the CFLPA has experienced unparalleled growth. His guidance and oversight transformed how the union worked on behalf of its members and infused credibility by consulting and listening to the membership and meeting their needs.

Keeping introduced expert insight that has significantly improved player safety and Jeff was instrumental in the elimination of full contact in practices yielding a significant 30% reduction in player injuries.

As president, he envisioned a more powerful and resilient union by seeking key strategic partners and has been a driving force in the surging momentum of the The Academy which is in place to provide education, counselling and mentorship, health and wellness, internships and employment, professional certifications and more for CFLPA members.

“Jeff has been a tremendous leader for our union. He has been uncompromising in his commitment to improving conditions for all players. He worked hard to create positive change and deliver a more accountable union that has earned the confidence of the membership. On behalf of the CFLPA and our members, I would like to thank Jeff for his dedication to the Association and wish him and his family the very best in the future.” said Brian Ramsay, Executive Director of the CFL Players’ Association.

Keeping, who played 12 CFL seasons, has served as CFLPA President since 2016. Prior to that, he was an active member of the union for over a decade and held various roles on the CFLPA executive.

The CFLPA will host its next bi-annual election for the executive during its upcoming Annual General Meetings from February 27 to March 1 in Las Vegas.

About the CFLPA

The Canadian Football League Players’ Association (CFLPA) is the union for professional football players in the Canadian Football League (CFL). Since 1965, the Association has worked to establish fair and reasonable working conditions while protecting the rights of all CFL players. In addition to negotiating and enforcing the terms of the Collective Bargaining Agreement (CBA), the CFLPA provides a variety of member services, builds corporate and community partnerships and works diligently for the betterment of its membership.


For more information:  Jason Langvee, [email protected], CFLPA Office, 1-800-616-6865

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