17 December 2024

2024 CFLPA Club Report Cards

The CFL Players' Association (CFLPA) released its first annual CFLPA Report Card. The Report Card presents valuable insights, provided by players, about their respective clubs to not only assist one another in making informed free agency decisions but also to contribute to raising standards for conditions across the league.  495 players provided responses to a comprehensive survey over a two-week period in October, 2024. 

The CFLPA is dedicated to advocating for player-driven improvements in working conditions for its members, which includes ensuring a positive daily experience at team facilities, not just on game day, but every day. 

The primary objectives of the CFLPA Report Cards initiative are to:  

  • Highlight teams that are setting positive examples; 
  • Identify areas where improvement is needed, and;
  • Showcase best practices and workplace standards. 

The CFLPA collaborated with Assistant Professor in Sport Psychology, Dr. Desmond McEwan, PhD, from the University of British Columbia to refine the survey analysis and ensure a comprehensive and impartial systematic review of all data collected. 

Club
Football Operations
Management & Administration
Training & Medical Staff
Equipment
Family Treatment
Nutrition & Diet
Team Travel
Training Camp
BC B- D+ D+ C+ D D- C C
Calgary C- D+ C+ C+ D+ D- C C+
Edmonton B- C+ C B+ D- F D- F
Hamilton C+ B B A B- B B+ B-
Montreal B B B- C D+ C+ C C-
Ottawa A- C B+ A- B- C B- B-
Saskatchewan A A- B B B D+ B B
Toronto B- C A- B C+ C C+ B+
Winnipeg B+ B- B+ A- B- C+ C+ C

Additional information, including player quotes are available at the bottom of this article.

"The CFLPA Report Card initiative is about empowering our players and elevating the standards across the league. By sharing their honest feedback, the players are driving positive change and fostering a better environment for everyone involved in Canadian Football." Said CFLPA President, Solomon Elimimian.

Methodology 

The 58-question survey was distributed online to all players on CFL rosters at the time, ensuring every eligible member had an opportunity to participate and have their voice heard. The responses were collected anonymously, and a total of 495 players shared their experiences regarding their club’s workplace environment and conditions. 

Players provided evaluations based on their personal experiences with their current teams. The survey included a combination of multiple choice, rating, and open-ended questions over 8 categories, allowing players to provide detailed feedback. Scoring for each category was then averaged and normalized to translate the data into standardized letter Grades for each club These grades incorporate various aspects of workplace conditions, including the quality of team facilities and services offered to players.  

Each club’s "report card" provides an overview and commentary stemming from player responses, offering a clear picture of workplace conditions as experienced by those on the 2024 rosters. This feedback represents the collective opinions of our members and serves as a valuable tool for fostering a better working environment throughout the league. 

Please see below, a brief explanation of each survey category.

Football Operations:

Players were asked about their relationships with their head coach, coaching staff, and video staff; their team activity scheduling; and their team's adherence to CBA provisions including those relating to padded practices and practice times.

Equipment:

Players were asked if they were required to pay for any necessary football equipment including gloves, mouthguards, and cleats; if they were given appropriate helmet choice; about the condition of their issued equipment; and about the general knowledge and helpfulness/availability of their equipment staff.

Management/Administration:

Players were asked if they had ever been requested to renegotiate an existing contract for less total compensation; if CFL and CFLPA All Star Bonuses were offered during contract negotiation; about the availability of their club's financial department staff; if paid appearances and/or employment opportunities outside of football have been offered to the player; about the quality of seats provided for home game tickets; and about their comfort addressing concerns with their club's management.

Training and Medical Staff:

Players were asked if their club had adequate levels of medical staff; if therapy was offered at adequate times in and out of season; about their perceived quality of care; about the availability of massage and chiropractic therapy; about the quality of their club work out facilities; and about the availability and expertise of the strength and conditioning coach.

Treatment of Families:

Players were asked if their club offered services and support for wives and children including assistance in sourcing housing, childcare, open work permits for Americans, and medical and mental health services; and if family gameday facilities were provided.

Nutrition and Diet:

Players were asked what meals their club provides and about the quality of those meals; if they were charged for those meals; about the availability of a club dietician; and about the quality, quantity, and adequacy of nutritional supplements provided.

Team Travel:

Players were asked about the quality of their club's travel arrangements; if the timing of flights allowed for adequate post-game rest and recovery; about reimbursements for any travel-related expenses; and, if applicable, about travel during the practice week to off-site facilities.

Training Camp:

Players were asked about the quality of their housing during training camp; if they had to share a room during training camp; about the quality of their meals during training camp; and if their club adhered to CBA practice time and padded practice requirements during training camp.

The final question of the survey invited general comments from players.  This is a selection form each club, chosen to reflect the range of feedback provided.

BC:

"BC Lions need a new facility. The team and staff does what it can. But things are unsatisfactory compared to other teams in the CFL."

"No meals after game. Meals during the week we split half"

Calgary:

"Most players have to get a gym membership to get a real work out during the season. The field in Calgary has also led to many major and minor injuries."

"Improvement needed on food offered during season, strength and conditioning, meetings early morning after travelling very late for away games, the quality of the gym,"

"We need a new field and need meals. We also need help with transportation to and from the facility for guys that are from the US and don’t have cars out here in Canada."

"Turf needs improvement desperately. meals are provided but quality is very inconsistent, specifically breakfast. massages should be covered by team."

"Calgary's practice and game field are unacceptable" 

***Since this survey was conducted, Calgary has announced that a new turf field will be installed at McMahon Stadium prior to the 2025 season***

Edmonton:

"My main concerns are lack of investment in both nutrition and strength and conditioning."

"Need better food for practice and after the game. Cold pizza isn’t good enough."

"Transitional year. A lot changing with the organization. A lot has been promised with the new ownership"

Saskatchewan:

"We need more Athletic Trainers, always rushed for treatment and pre-practice taping"

"The nutrition and food options are pretty poor, especially at breakfast. Hearing other teams like Toronto has way better quality, and options. Our medical team also makes it tough to book in to see them, as there are time slots and then they stop their day at a certain time and are not available after that."

Winnipeg:

"I believe my Winnipeg does a great job overall. Of course some things can be better."

"I believe we have very poor travel out of Winnipeg for away games. We are placed in a very small transport plane with limited seating and very little leg room. We are fed cookies and gold fish and chips. It is very uncomfortable and everybody I know on the team dreads the away games."

"Great locker room"

"Our plane is terrible and falling apart."

"This is best organization and I can’t be happier to be here! Go Bombers!"

"travel is worse than single A baseball"

"Winnipeg does a great job."

Toronto:

"When told that I needed a surgery, there was little to no effort in getting a doctor to coordinate a surgery date."

"We’re lucky if we get one pair of cleats here. It shouldn’t be a hassle to ask for a new pair of gloves or cleats.  I buy a couple pairs of cleats every season and never get reimbursed for this."

"We're travelling up to 30 minutes a day one way to practice off site.  It adds an extra hour to our day. "

Hamilton:

"Organized and professional"

"Free EV charging at the facility"

"An exclusive family section in stadium during games would be nice. Families and wives are spread over multiple different rows and sections and it would be nice to have them sectioned and sit together. Occasionally fans can say remarks to family/wives when they are in an isolated setting away from others."

"Very Organized and professional"

"One of the best organizations I’ve played for."

"Hamilton Tiger-cats have been absolutely phenomenal in how they treat players, and their families. I’m really blown away by their classiness especially to the families of players. Between the 4 organizations I have been a part of, they have truly set the standard in the best way possible."

"Practice on the bye week is the only part that falls short here. Our team will schedule a day 0, a day off, then day 1. The day 0 always falls on a Sunday or Saturday which compromises the bye week for families and spouses."

Ottawa:

No written responses provided out of 53 surveys.

Montreal:

"Training room and meals could be a lot better"

"I feel compromised when I’m injured & I always have to utilize a second opinion. I also have to go to another location to complete treatments because we do not have any modalities outside of a 20 year old ultra sound machine."

"Meals are provided during the week and away games however, players pay for home game post game meals."

"Food is provided on practice days but are counted as a taxable benefit on our pay cheques, so players are paying a modest amount for meals provided. Active players at home games contribute about 20$ for everyone to get a meal post game." 

"Many issues this past year with Therapy." 

"On game day there is a small room provided for families, however it is tucked away with no amenities or even TVs to watch the game."

27 November 2024

2024 CFLPA ALL-STAR TEAM ANNOUNCED

For Immediate Release

(Vancouver, BC)- The Canadian Football League Players’ Association is proud to announce it’s 2024 All-Star team.  These CFLPA All-Stars represent the best players at each position around the CFL.  All-Stars are selected based off the results of a player vote, whereby individual players vote on the position group that they directly match up against.  This year saw record participation, with 447 ballots cast across the 9 member clubs.

Winning a CFLPA All-Star designation is one of the highest honours a player in the CFL can receive - his own opponents have judged him to be the very best they have played against. 

The official 2024 CFLPA All-Star are as follows:

Defence
DE: Folarin Orimolade (TOR) 
DE: Willie Jefferson (WPG) 
DT: Jake Ceresna (TOR) 
DT: Mustafa Johnson (MTL) 
WLB: Tyrice Beverette (MTL) 
MLB: Wynton McManis (TOR) 
SLB: Adarius Pickett (OTT) 
CB: Tyrell Ford (WPG) 
CB: Jamal Peters (HAM) 
HB: Rolan Milligan (SSK) 
HB: Damon Webb (OTT) 
S: Marc-Antoine Dequoy (MTL) 

Offence
QB: Bo Levi Mitchell (HAM) 
FB: David Mackie (BC) 
RB: Brady Oliveira (WPG) 
C: David Beard (HAM) 
G: Brandon Revenberg (HAM) 
G: Drew Desjarlais (OTT) 
T: Dejon Allen (TOR) 
T: Stanley Bryant (WPG) 
SB: Justin McInnis (BC) 
SB: Justin Hardy (OTT) 
WR: Eugene Lewis (EDM) 
WR: Alexander Hollins (BC) 

Special
K: Sean Whyte (BC) 
P: Jake Julien (EDM) 
LS: Jorgen Hus (SSK) 
ST: Janarion Grant (TOR) 

Coach: Jason Maas (MTL) 

BY CLUBS:
1.      TOR (5)
2.      BC (4)
3.      HAM (4)
4.      OTT (4)
5.      WPG (4)
6.      MTL (4)
7.      SSK (2)
8.      EDM (2)
9.      CAL (0)


About the CFLPA: The Canadian Football League Players’ Association (CFLPA) is the union for professional football players in the Canadian Football League (CFL). Since 1965, the Association has worked to establish fair and reasonable working conditions while protecting the rights of all CFL players. In addition to negotiating and enforcing the terms of the Collective Bargaining Agreement (CBA), the CFLPA provides a variety of member services, builds corporate and community partnerships, and works diligently for the betterment of its membership. For the latest news regarding the CFLPA, please visit www.cflpa.com or follow us on social media @CFLPA.

For more information:  Brendan Heisler, CFLPA Office, b.heisler@cflpa.com, 647-453-4848

15 November 2024

CFLPA ANNOUNCES ADAM BIGHILL AS THE RECIPIENT OF THE 2024 TOM PATE AWARD

(Vancouver, BC) -  At each Grey Cup, the Canadian Football League Players’ Association has the honour of presenting the Tom Pate Award.  It is an award presented not just for one’s ability to perform on the field, but rather it is an award given to a player who also displays qualities that distinguish them from their peers off the field as well. 

The CFLPA is proud to announce Adam Bighill from the Winnipeg Blue Bombers as the 2024 Tom Pate Award recipient. Throughout his years in Winnipeg, Adam’s dedication goes far beyond the field, dedicating his time within the Winnipeg community.  As the President of Making Faces, he inspires confidence and resilience in young people facing facial differences, guiding them to embrace their uniqueness with strength. He also shares his passion for football and youth development through Recruit Ready, where he coaches varsity and youth athletes, participates in fundraisers, and lends his expertise in board meetings. In addition, Adam contributes his time to Football Manitoba, coaching flag football, and supports the Manitoba Minor Football Association, helping to nurture the next generation of football talent. His commitment to giving back is a shining example of leadership, and we are thrilled to recognize him for his incredible impact.

Tom Pate had a unique combination of outstanding sportsmanship, dedication and sense of community.  He was educated at the University of Nebraska where he majored in business administration while playing for the Cornhuskers.   He joined the Hamilton Tiger-Cats in 1975 and as a rookie played 14 regular season games.  In October 1975, his life was abruptly ended, when in his fourteenth game against the Stampeders in Calgary, he suffered an aneurysm in the fourth quarter.  Pate, only 23 at the time, never regained consciousness and passed away just two days later.

Each year, the current CFLPA membership across the league select a teammate to be nominated for this award and represent their respective team.  The recipient embodies the qualities that distinguished Tom Pate; qualities that recognize a Player with outstanding sportsmanship, a Player who has made a contribution to his team as well as to his community and to his Association.  From the 9 Team nominees, one individual member is selected to receive the honour of being awarded the Tom Pate Award for that season.

Previous Recipients of the Tom Pate Memorial Award :
2023 Brett Lauther Saskatchewan Roughriders
2022 Emmanuel Arceneaux Edmonton Elks
2021 Mike Daly Hamilton Tiger Cats 
2019 Rob Maver Calgary Stampeders
2018 Ryan King Edmonton Eskimos 
2017 Adarius Bowman Edmonton Eskimos 
2016 Marco Iannuzzi B.C. Lions 
2015 Henry Burris Ottawa RedBlacks 
2014 Randy Chevrier Calgary Stampeders 
2013 Kyries Hebert Montreal Alouettes 
2012 Brian Bratton Montreal Alouettes 
2011 Kevin Glenn Hamilton Tiger Cats 
2010 Wes Lysack Calgary Stampeders 
2009 Marwan Hage Hamilton Tiger Cats 
2008 Jeremy O’Day Saskatchewan Roughriders  
2007 Milt Stegall Winnipeg Blue Bombers 
2006 Mark Washington B.C. Lions 
2005 Danny McManus Hamilton Tiger Cats 
2004 Barron Miles Montreal Alouettes 
2003 Steve Hardin B.C. Lions 
2002 Greg Frers Calgary Stampeders 
2001 Rick Walters Edmonton Eskimos 
2000 Mike Morreale Hamilton Tiger Cats 
1999 Jamie Taras B.C. Lions 
1998 Glen Scrivener Winnipeg Blue Bombers 
1997 Mark McLoughlin  Calgary Stampeders 
1996 Michael “Pinball” Clemons Toronto Argonauts 
1995 Mark McLoughlin  Calgary Stampeders 
1994 O.J. Brigance Baltimore Stallions 
1993 Michael “Pinball” Clemons Toronto Argonauts 
1992 Danny Barrett B.C. Lions 
1991 Stu Laird Calgary Stampeders 
1990 Ritchie Hall Saskatchewan Roughriders 
1989 Matt Dunigan B.C. Lions 
1988 Hector Pothier Edmonton Eskimos 
1987 Nick Arakgi Montreal Alouettes 
1986 Tyrone Crews B.C. Lions 
1985 Jerry Friesen Saskatchewan Roughriders 
1984 Bruce Walker Ottawa Rough Riders 
1983 Henry Waszczuk Hamilton Tiger Cats 
1982 David Boone Edmonton Eskimos 
1981 Ken McEachern Saskatchewan Roughriders 
1980 Jim Codde Ottawa Rough Riders 
1979 Peter Muller Toronto Argonauts 
1978 John Helton Calgary Stampeders 
1977 Ron Lancaster Saskatchewan Roughriders 
1976 George Reed Saskatchewan Roughriders 

About the CFLPA: The Canadian Football League Players’ Association (CFLPA) is the union for professional football players in the Canadian Football League (CFL). Since 1965, the Association has worked to establish fair and reasonable working conditions while protecting the rights of all CFL players. In addition to negotiating and enforcing the terms of the Collective Bargaining Agreement (CBA), the CFLPA provides a variety of member services, builds corporate and community partnerships, and works diligently for the betterment of its membership. For the latest news regarding the CFLPA, please visit www.cflpa.com or follow us on social media @CFLPA.


CFLPA Media Contact: 
Brendan Heisler, CFLPA Office | b.heisler@cflpa.com | 647-453-4848

29 October 2024

CFLPA Announces 2024 Players HQ’ Powered by Saskatchewan Polytechnic

  CFLPA AND SASKATCHEWAN POLYTECHNIC OFFICIALLY ANNOUNCE THE 2024 CFLPA PLAYERS HQ AT MAHONY’S TAVERN.   
CFLPA Players HQ, powered by Saskatchewan Polytechnic will run from Thursday, November 14th, through Saturday, November 16th, at Mahony’s Tavern in Vancouver, BC.

Toronto, ON - Today, the Canadian Football League Players’ Association (CFLPA) and Saskatchewan Polytechnic announced the details of the CFLPA HQ during the 111th Grey Cup week in Vancouver, British Columbia. 
 
The 2024 CFLPA Players’ HQ, powered by Saskatchewan Polytechnic, will be a great opportunity for Canadian football fans to meet and interact with both current and former CFLPA members. The annual CFLPA Grey Cup week party is free to attend and invites fans to enjoy autograph signings, games, giveaways, pictures with the Grey Cup, and much more! 
 
Solomon Elimimian, CFLPA President, expressed his excitement about uniting Canadian football fans across the nation at the 2024 CFLPA Players Headquarters. "Our players always look forward to connecting with their supporters, and we can't wait to create an unforgettable experience for everyone to enjoy during this year’s Grey Cup celebrations, he said. 

Pete Mahony, Managing Partner at Mahony’s Tavern, echoed the enthusiasm, stating, “As huge football fans ourselves, we couldn’t be more excited to partner with the CFLPA as the official HQ for the Grey Cup Festival. With a full week of events planned, including CFL player appearances, VIP events, giveaways, and the Grey Cup itself on-site, we’re thrilled to be at the heart of it all as we gear up for event week.  

“Over the last few years, we’ve seen firsthand the energy this city brings in support of its local sports teams. Hosting the Festival in Vancouver is a true testament to our city’s passion.” 

The 2024 CFLPA Players’ HQ, powered by Saskatchewan Polytechnic, will be free of charge and open to everyone on a first come, first serve basis.   
 
The event will be held at Mahony’s Tavern. 1055 Canada Pl, #36, Vancouver BC, V63 OC3. 

  • Thursday, November 14th, 3:00-7:00 PM  
  • Friday, November 15th, 3:00-7:00 PM  
  • Saturday, November 16th, 1:00-5:00 PM  

More details regarding specific events will be released in the days and weeks leading up the 111th Grey Cup Festival!  

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About the CFLPA: The Canadian Football League Players’ Association (CFLPA) is the union for professional football players in the Canadian Football League (CFL). Since 1965, the Association has worked to establish fair and reasonable working conditions while protecting the rights of all CFL players. In addition to negotiating and enforcing the terms of the Collective Bargaining Agreement (CBA), the CFLPA provides a variety of member services, builds corporate and community partnerships, and works diligently for the betterment of its membership. For the latest news regarding the CFLPA, please visit www.cflpa.com or follow us on social media @CFLPA.  

About Mahony’s Tavern: Known for offering a laid-back West Coast pub experience, Mahony’s Tavern is the evolution of a brand that began in 2006 in Vancouver as Mahony & Sons. A place where visitors and locals alike can come together to indulge in the art of casual consumption to enjoy classic fare and beverages from B.C. and beyond, Mahony’s Tavern prides itself on its signature sense of hospitality and unparalleled service. With two lively venues featuring expansive dining rooms, private group spaces, and patios with picture-perfect views of the ocean, mountains and cityscapes for which Vancouver is famously known, Mahony’s Tavern is proud to welcome guests to its iconic False Creek and freshly renovated Convention Centre locations. 
  
CFLPA Media Contact:   
Brendan Heisler, CFLPA Office | b.heisler@cflpa.com | 647-453-4848 

SMC Communications Inc. for Mahony’s Tavern: 
‘Kiitan Owoyele | kiitan@shelleymcarthur.com  | 778-836-8854  

2 October 2024

CFLPA Executive Director Job Posting

The Canadian Football League Players Association (the CFLPA) was established in 1965 with the goal of establishing fair and reasonable working conditions for the players in the Canadian Football League (the CFL). The CFLPA office is based in Mississauga, Ontario and is led by a five-member Executive Board of Directors. Each of the nine member teams elects two player representatives who vote to elect members of the Executive Board. The Executive Board is supported by an administration team, advisory board, and additional consultants, led by the Executive director. The CFLPA represents every player in the nine-team league (approximately 540 players) and negotiates the collective bargaining agreement on behalf of its membership.

The CFLPA is seeking a new Executive Director. The Executive Director reports to the Board of Directors and leads a team of staff administrators. The Executive Director is responsible for the overall day-to-day management of the CFLPA, including implementing Board policy to align with the mission of the CFLPA, handling grievances and other issues with the CFL, and developing partnership opportunities for the players. The Executive Director is the spokesperson for the CFLPA and will also establish, maintain, and grow relationships with the players and player representatives, the Board, staff, the CFL, professional advisors, sponsors, and alumni. Additionally, the Executive Director attends all CFL meetings on behalf of the CFLPA and serves as the primary spokesperson with media, government stakeholders, and other player associations and professional leagues.

The successful candidate joins the CFLPA with deep experience working within the Canadian labour union environment, preferably with a legal or business background in the sports or entertainment sectors. The candidate should have experience with collective bargaining, grievance processes, and acting as a spokesperson for a high-profile not-for-profit organization. Experience working in professional sports and/or a background in team sports and an understanding of football, is strongly preferred. The successful candidate requires advanced business acumen and natural leadership skills with a demonstrated capacity to engage stakeholders and collaborate effectively with the Board, staff, and membership.

Interested and qualified individuals are encouraged to submit their resume and cover letter in confidence to CFLPA@alexanderwhitehead.com by December 1, 2024.

We thank all applicants for their interest but only those considered for an interview will be contacted. Finalist candidates will undergo third-party psychometric testing, professional reference checks, and a comprehensive criminal, academic, and professional accreditation verification process.

Compensation Salary Range is $150,000 to $200,000 plus comprehensive benefits. Final salary will be based on the skills and experience of the successful candidate.

Location and Travel Requirements: The Executive Director can be based in any Canadian community and can work in a remote location environment. The successful candidate is expected to be comfortable working in a virtual and dynamic office environment and will be provided with the necessary technology and support to effectively execute their duties regardless of location.

The Executive Director is required to travel frequently – up to 35 percent depending on their place of residence – to maintain profile with the membership.

The CFLPA provides equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, provincial or local law. In addition, the CFLPA welcomes and encourages applications from people with disabilities.

Accommodation is available on request for candidates taking part in all aspects of the selection process.

Alexander Whitehead Executive Search is a boutique executive search firm based in Vancouver, British Columbia. Since our inception in 2013, Alexander Whitehead has completed over 500 executive and senior management search assignments for private and public sector organizations across North America.

2 October 2024

CFLPA launches search for new Executive Director 

FOR IMMEDIATE RELEASE  

October 2, 2024

CFLPA launches search for new Executive Director 

Mississauga, ON. - The Canadian Football League Players’ Association (CFLPA) has officially launched its search for its new Executive Director.  

“The CFLPA Executive Director position is an important part of our team,” said CFLPA President Solomon Elimimian. “We are looking for someone who is fearless and motivated, collaborative and passionate about people and sport. I’d like to encourage all qualified candidates, who are serious about leading growth and creating positive change and advocacy on behalf of others, to apply.”  

Led by Canadian-based executive search firm Alexander Whitehead Executive Search, the CFLPA is seeking an experienced senior leader and collaborator with a powerful vision who has a strong track record working within or with intimate understanding of the Canadian labour union environment, including strategic planning experience leading collective negotiations.  

The ideal candidate will possess strong business and legal acumen, the ability to build and cultivate relationships across industries and will have relevant experience in the sports and/or entertainment sector. 

The Executive Director reports to the Board of Directors and leads a team of office staff administrators and other support staff. The CFLPA represents more than 540 members in the Canadian Football League. 

Qualified candidates should inquire for details and/or send their resume and cover letter to Alexander Whitehead at cflpa@alexanderwhitehead.com before December 1, 2024. 

About Alexander Whitehead 

Alexander Whitehead Executive Search was established in 2013 and is headquartered in Vancouver, British Columbia. We specialize in executive placements in the public and private sectors and work with enterprises operating regionally, nationally, and internationally. 

About the CFLPA 

The Canadian Football League Players’ Association (CFLPA) is the union for professional football players in the Canadian Football League (CFL). Since 1965, the Association has worked to establish fair and reasonable working conditions while protecting the rights of all CFL players. In addition to negotiating and enforcing the terms of the Collective Bargaining Agreement (CBA), the CFLPA provides a variety of member services, builds corporate and community partnerships and works diligently for the betterment of its membership. Find us online at cflpa.com. 

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For more information: Brendan Heisler, CFLPA Office, b.heisler@cflpa.com  (647)-453-4848

26 September 2024

BILI Expands Partnership with CFL Players’ Association, Now Including CFLPA Academy

For Immediate Release

Thursday, September 26, 2024

BILI Expands Partnership with CFL Players’ Association, Now Including CFLPA Academy

Toronto, Canada – BecauseILoveIt.com (BILI) today announces the expansion of its game-changing partnership with the Canadian Football League Players’ Association (CFLPA) to include the CFLPA Academy. The CFLPA Academy provides support to CFLPA members and their families to succeed in life both during and after their football careers. The Academy offers resources and programs in education, wellness, and employment. This move nearly triples BILI’s professional football creator community, adding 3,400 former players and their partners to its platform.

Building on the success of the original partnership, which empowers CFL players to monetize their social media presence, the inclusion of the CFLPA Academy now gives players even greater opportunities to connect with fans, promote brands, and build financial equity—all while preparing for life beyond the football field.

“This move triples our pro football community of creators and strengthens our position as a leader in social commerce,” said Adrian Capobianco, Co-Founder and CEO of BILI. “By integrating the CFLPA Academy, we’re not just expanding our reach—we’re empowering a new wave of athletes to turn their influence into lasting financial success. This addition of this partnership now offers our brand partners seamless access to nearly 15,000 amateur and pro athletes across North America.”

“The CFLPA Academy is dedicated to setting up our players for success after football,” added Peter Dyakowski, Interim Executive Director of the CFLPA. “Partnering with BILI enhances our mission by giving our players the tools to grow their personal brands and create new income streams.”

With this strategic expansion, BILI reinforces its position as a leader in social commerce, offering brands unparalleled access to a powerful network of athletes who are ready to drive brand engagement and revenue.

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Media Inquiries Contact:

Wendy Bairos, Communications Lead, BILI
wendy@becauseiloveit.com

Brendan Heisler, CFLPA Office
b.heisler@cflpa.com

About the CFLPA:
The Canadian Football League Players’ Association (CFLPA) is the union for professional football players in the Canadian Football League (CFL). Since 1965, the Association has worked to establish fair and reasonable working conditions while protecting the rights of all CFL players. In addition to negotiating and enforcing the terms of the Collective Bargaining Agreement (CBA), the CFLPA provides a variety of member services, builds corporate and community partnerships, and works diligently for the betterment of its membership. For the latest news regarding the CFLPA, please  visit http://www.cflpa.com or follow us on social media @CFLPA.

About BecauseILoveIt.com (BILI):
BecauseILoveIt.com (BILI) is a leading social commerce platform that empowers individuals to monetize their social media content. BILI connects creators with brands, enabling them to create personalized online stores and maximize their earning potential by leveraging their social media presence. Through BILI Boost, the platform also facilitates dynamic collaborations between creators and brands, allowing influencers to craft unique branded content and earn compensation for their creativity. BILI’s innovative approach ensures that creators can turn their passion into profit, while brands benefit from authentic, impactful partnerships.

25 September 2024

CFL Players’ Association Announces Exciting New Partnership with Royal Retros

For Immediate Release  

Wednesday, September 25, 2024

CFL Players' Association Announces Exciting New Partnership with Royal Retros

Mississauga, ON-  The CFL Players' Association (CFLPA) is thrilled to announce Royal Retros, a renowned producer of high-quality retro and nostalgic sports apparel, as the official merchandise partner of the CFLPA. This 3-year partnership will mark a significant collaboration aimed at expanding the CFLPA's brand presence and celebrating its storied history.

Live on their website effective immediately, Royal Retros has produced a line of CFLPA-branded apparel.  Alongside this, player-led initiatives and designs are being currently developed to ensure that our members remain at the heart of the collaboration, giving fans even more opportunities to engage with CFL athletes both on and off the field. This merchandise will reflect the dynamic energy and rich history of the CFL and its players.

As part of this venture, CFLPA historical merchandise is also in the works. Fans will soon be able to purchase exclusive items that celebrate iconic moments in CFL history, including CFLPA All-Star apparel, honouring the league's top performers from each season. This collection aims to credit the players who have left a legacy on the game, while allowing fans to proudly display their passion for the CFL and their favourite players.

"This partnership with Royal Retros is a fantastic opportunity for us to provide fans with a direct connection to our players’ unique interests and designs as well as with our history," said CFLPA President, Solomon Elimimian. "We are excited to work with a brand that prioritizes quality, and fan engagement. Together, we look forward to creating something special for our players and fans alike."

The first wave of CFLPA-branded products is now available for purchase through Royal Retros' official website, with more collections and exciting player-driven initiatives to be revealed in the coming months.

About the CFLPA: The Canadian Football League Players’ Association (CFLPA) is the union for professional football players in the Canadian Football League (CFL). Since 1965, the Association has worked to establish fair and reasonable working conditions while protecting the rights of all CFL players. In addition to negotiating and enforcing the terms of the Collective Bargaining Agreement (CBA), the CFLPA provides a variety of member services, builds corporate and community partnerships, and works diligently for the betterment of its membership. For the latest news regarding the CFLPA, please visit www.cflpa.com or follow us on social media @CFLPA.  

About Royal Retros: Royal Retros is a leading producer of nostalgic sports apparel, who specializes in authentic retro designs that celebrate the heritage of teams and players from various leagues. Known for commitment to quality, Royal Retros has become a trusted name among sports fans and collectors. For more information about Royal Retros and to browse their entire collection, please visit CFLPA – Royal Retros
  

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For More Information - CFLPA Media Contact:   
Brendan Heisler, CFLPA Office | b.heisler@cflpa.com | (647) 453-4848 

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